BUGS BUNNY 80th ANNIVERSARY

Truly a celebration! Bugs Bunny has been making people laugh for generations. I felt a lot of pressure to do this timeless character justice. I felt the best way to do this was to keep it simple and keep it all about Bugs. I utilized key details and executions to make the collection feel special. For the black Chuck Hi, I had fun telling the story of Bugs the Prankster. You see him sawing the off the upper of the sneaker and cutting up the signature medial patch. To me, this is the essence of Bugs Bunny.