CHERRY BLOSSOM FESTIVAL

This was a collaboration with Converse employees in Asia. We wanted to work directly with them to tell a story that would resonate with the Converse consumer in that part of the world. The result was a collection that celebrates the cherry blossom. The hero SKU is super unique in that it has small plastic cherry blossom flowers trapped between the upper and a delicately pleated chiffon overlay. This allows the flowers to bounce around and move freely as you walk.